Name
The Neuroscience of Fandom
Date & Time
Wednesday, May 15, 2019, 11:00 AM - 11:45 AM
Description
In a world of content overload, we greatly value true human connection. Learn how an understanding of the neuroscience behind how we build emotional connections with other people can help us make better video. David Meerman Scott will share how different physical distances from one person to another within a film have a major impact on how we perceive the power of that video to us personally. He will also discuss other ways to build fans — including how you need to let go of your creations in order for them to thrive.
Session Type
Industry Expert
Track
Break-through
Topic
Social, Storytelling, Trends, Video Strategy