Name
Connecting Across Channels and Devices
Date & Time
Wednesday, May 15, 2019, 4:30 PM - 5:15 PM
Description
In this session, you'll hear use cases from two companies who have adopted innovative OTT strategies in order to connect with customers and drive their business. From building a user-centric suite of modern, custom apps for 8 different device platforms to implementing OTT services to bringing movie content direct to consumers, bypassing distribution fees to cinema/theatres, you'll hear practical advice for planning, executing and growing your business with OTT.
Session Type
Case Study
Track
Media
Topic
Cross-channel, E-Commerce, Engagement, Global, Mobile, Monetization, OTT, ROI, Social, Video Strategy