What goes into a video strategy, and how should you create one? Most people understand that they need to have a strategy in place, but they don't know where to begin.
Join our workshop to get valuable insights into developing a strategy — and the types of questions you should be asking during the process. You'll walk away with several specific concepts for your organization that meet all the critical requirements of a successful video strategy.
During the session, you’ll learn how to:
-Identify specific topics that your pre-defined audience actually cares about.
-Determine whether video is the right medium to deliver a particular message.
-Develop a go-live plan and strategy that will get you the most mileage out of your video.
-Get key players within your organization to understand and get behind your concept.