Do you have to develop a product story to use across your marketing channels? Do you need a compelling narrative for potential investors? Is your product so technical that you need help creating a story your audience can understand? If you answered yes to any of these questions, this hands-on workshop is for you. We’ll walk through the steps that will help you craft a product story that cuts through all the noise. By the end of the workshop, you will have a draft or outline of a product story that reaches the right audience with the right message.