The Key to Creating Great Thought Leadership Videos? Planning
Date & Time
Tuesday, May 19, 2020, 10:00 AM - 10:45 AM

What's the key to creating great interview and thought leadership videos? The steps you take BEFORE the camera rolls. This session will review everything you need to do ahead of time to ensure you get your message across, from script preparation and the message approval process to talent prep, vendor selection and interview tips. You’ll hear stories and lessons learned from successful - and not so successful - shoots from both the marketer’s and the vendor’s POV.